The new FloydRose.com!

Just in time to celebrate Floyd Rose’s 35th Anniversary in 2014, we have unveiled the new floydrose.com.  Far more extensive than our former home on the web, the new site features both classic and recently developed products with a more contemporary aesthetic, while also maintaining a richer archive of our past and present exploits.

Featured products include the long-awaited retro-fitting FRX Tremolo System, Titanium Series Tremolo, International and Discovery series of guitars, and authentic FR upgrades with our multitude of sustain blocks at the forefront. On the site’s horizon is a build-your-own-bridge system, in which users will be able to make their own unique Floyd tremolo, choosing from a wide array of parts, materials, and finishes.

Also included is our new and improved Artists page, including individual bios and photos for our endorsed players; an incredibly thorough support database, which includes readily available technical documents for virtually any Floyd model; a comprehensive parts page divided into categories for each series; and last but not least, the Divebombers page: a chance for Floyd users to submit photos and videos to be featured on the site and to be entered in monthly contests, including giveaways of tremolos, upgrades, swag, guitars, and much more.

Appropriately, the website features a more in-depth biography of both Floyd Rose himself as well as the company he created, from its inception to where it stands today. In celebration of our anniversary, the website will act both as an official, more comprehensive historical archive, as well as a springboard for further innovation.

The site was designed by New York-based firm Search Marketing Group, whom had designed Floyd Rose's parent company's website, AP International.